Censorship of the Internet May Block Your Website From Being Seen
As most people are aware, your government censors what you can and cannot see on the viable media sources. Whether it be newspapers, television news, or even the Internet. This censorship has existed throughout the centuries; it just gets harder to do now, since information is so widespread and easily shared.
Google has been in the news lately for their dealings with the censorship with the Chinese government. If requires extra filtering efforts on Google’s part, which they have become tired of keeping up with. As well as the fact that Google computers were hacked from a group in China. Google is about ready to part ways with China for that reason alone. Though if they did, they would cut off ties with a huge consumer market. Though the other debate is that it is because Google is behind in the running with other Chinese search engine companies.
Australia has also announced a plan for censorship of their countries Internet access. If it is passed, they Australian government will be allowed to block any websites they wish to, without any explanation to the citizens. The usual excuses tend to be that the content was immoral or against decency. Whether the content was actually offensive or not does not matter.
Governments are a corporation, they do not want anything that would make them look bad or derail their plans. In the end result, if the government wants to block your website, they can.
Few SEO tools are a as essential to use as the SEO backlink checker. After all, the world wide web is made of back-links.
In 2015, despite rhetoric of Search Engine Land and Moz, links are the biggest single contribution to rankings in Google. Although one of the biggest recends is the increasing importance of social media. Is is not just an option to have a Facebook or Twitter, if you are as smalll business, you MUST start using this on a regular basis to outreach to your target audience.
But which company is the best? Moz, Ahrefs or Majestics. We would like to put the pro’s and cons out plainly for people to see so they can make their own opinion before the purchase a monthly subscription. With subscription prices being as high as $69 dollars per month, it is only natural that you would want to make the right decision.
Moz have great metrics of Domain Authority and Page Authority which are in many ways the meat and potatoes when it comes to analysts a website strength, this is essential when do the keyword research part of any search campaign. Moz has the least amount of backlinks.
Majstic has the metrics of Trust Flow and Citation Flow, Trust Flows is widely considered the most reliable indicator of the quality ( ie no spam ) of a website’s backlings.
Ahrefs has the widest range of results when it scans for back-links, this is very useful for seeing the big picture. If you are building links with tools, Ahrefs is the most likely to show them in the backlink profile.
Have a look at my Moz community profile if you are interested.
If you are interested all things digital, go the Local Optimize Youtube for online marketing tips. Some parts are promotional, but there is real value in some of the tutorials.